Posted by J on 3/4/2015 to
Experienced drivers, even if their vehicles require high octane fuel, usually go for the lowest prices. Even a difference of a few pennies per gallon can be significant enough to sway a decision. But even these scrutinizing consumers will only compare the prices of the stations in the vicinity of where they decide to refuel. If they are not down the street from your store when they decide to stop for gas, then how will they how your prices compare if they can’t see your sign posted out front?
Smoking and Vaping
Many believe that e-cigarettes and vaporizing products are significant as bridges to the next step in the progression of smoking habits. It is seen as a healthier and sometimes more inexpensive alternative to traditional tobacco cigarettes. These are good reasons to invest, but be smart about it.
Food and Drink
Inviting Atmosphere and Engagement
What you are selling to whom and when you are selling it are very important factors contributing to your bottom line; however, they are not all that comprises it. National polling and surveying has revealed that customers are responding positively to more space, cleaner environments, and elements of engagement.
What Consumers Want
A key factor of any successful business is to know your customers, including potential customers. Who is shopping in your store? What do they buy? When do they buy it? What else would they buy if you sold it? How can you enhance what they already buy? How can they benefit from buying more of it?
Fresh Food Take Over--Are You Ready?
Consumption of fresh produce, meat, and dairy seems to be a rising trend in large American cities like Chicago. It has risen twenty percent in the last ten years, and is currently on the increase. Between 2003 - 2013, fresh food consumption increased as Generation X transitioned to Generation Z, making the latter generation one that will rear children to eat more fresh foods. This will be passed on to the next generation and so on. Is it just another trend or is it a major national change in the making?
Giving Back to Your Community
Tips for Opening a Second Coffee Shop
Most people interested in investing in the beverage industry have future plans to expand. Opening a second and subsequent stores, when done properly, offers greater exposure and increased profits. Once your business accommodates two stores, your basic strategy can be applied to additional stores.
Which Is Healthier, Tea or Coffee?
Twice as much tea is consumed worldwide than coffee, but in the U.S, coffee sales outnumber tea sales 5 to 1. This isn't necessarily bad news for tea peddlers because tea sales have been consistently increasing in the country for the past twenty years.
Trends in Snacking
Candy sales fluctuate; the alternate ebbs and flows are indicative of a consistency that is most probably due to the product's seasonal appeal. Valentine's Day, Easter, Halloween, and Christmas all encourage candy sales, especially chocolate. Capitalizing on holiday consumption will boost sales, while the sales during non-peak times will still generate a profit.
Gourmet or Non-Gourmet, That Is the Question
There are always going to be customers who only want a regular cup 'o joe, but more and more consumers are interested in the gourmet product. A flavor preference speaks to identity as much as style or a form of expression. "I'm the kind of person who drinks this type of beverage." These people do not want to be just plain coffee drinkers.
How To Market Your Coffee
Convenient stores offer a greater variety of dispensed and packaged beverages than the average store, and provide much faster service, but a beverage refill program can increase gross profit margins and annual store sales. Boosting your sales another 25% is as clear as 1 - 2 - 3.
Top Notch Food Menu
"You only have to be right 51 percent of the time to be better than you were." Jerry Weiner, Vice-President of Foodservice at Rutter's Farm Stores. These words should be a guide for and a comfort to any entrepreneur. Maintenance is the real work of ownership, not the purchase. Be realistic when considering your options, and use common sense to keep you grounded.
Signature Drinks Are A Must
How to Reinvent Your Coffee Station
Coffee is king in the food service industry. What used to be available in just regular and decaffeinated has become very diversified and particular. Type of bean, manner of preparation, and consumption has become standard basics in today's coffee drinking choices. Convenient stores are faced with the not - so - easy task of improving their coffee stations in order to maintain their number one product sales.
How to Increase Health and Beauty Sales
Increasing sales of any product means giving consumers what they want. The purpose of the convenient store is to fulfill these wants in purchases that can be made in a few minutes. This service has been expensive in the past, especially concerning health and beauty products, and stores are now contending with a solution that benefits all parties. The answers seem to lie in presentation, product, and price; single serving packaging promotes impulse sales.
How to Increase Sales with Women
What Kind of Snacker Are You?
Snacking is more nuanced than you might think. A recent Nielsen report revealed that people who snack can be divided into three distinct "types". If you want your snacks and drinks to appeal to everyone, you need to know how to reach all three. Which category do you fall into, and how can you appeal to shoppers with wildly different snacking habits?
Turn Your Convenience Store into a Destination Spot
Change is the one universal constant. Everything is in flux of becoming or being, and your business is right in the middle of it. You must optimize options in order to maximize results.
Consumers Love Coffee
Upgrading Your Coffee Business
According to experts at Convenience Store News, a store is only as good as its hot beverage program. It is the center of services, the foundation upon which the rest of the services are built. So, you're focused and you want to step up your program, but you're not sure how to go about it? First you need to establish what needs to be done. Can you just add to your existing program or do you need to revamp it?
Bringing Dark Roast out of the Dark Ages
Convenient store clerks must be the masters of multitasking. They stock, clean, run cash registers, and more important, they greet and interact with customers. Store owners are always looking for ways to decrease overhead, but cutting the number of staff doesn't make sense. In fact, making the job less tedious for existing employees is a better solution.
Party Supplies-No Party Too Great or Too Special
Why K-cups are worthwhile
Raised Coffee Station
Raised Coffee Stations
I am an administrative assistant for 30 faculty members at a liberal arts college and this unit perfectly suits my needs. Parking is a premium on campus, and my faculty members are older; they don't like to leave campus until they go home. I took advantage of this and started bringing creature comforts to my office for everyone to enjoy.